The Category-A Principle: How Adidas and Nike Are Cementing Football’s Wealth Gap

Adidas and Nike are locked in bitter competition for the right to represent players and teams with the greatest global reach. It is a battle that cements the gap between the rich and the poor in world football. Cristiano Ronaldo’s contract is perhaps the most astonishing.

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Author: Spiegel.de

Spiegel Online (SPON) is one of the most widely read German-language news websites. It was founded in 1994 as the online offshoot of the German news magazine, Der Spiegel, with a staff of journalists working independently of the magazine. Today, Spiegel Online is the most frequently quoted online media product in Germany. Spiegel Online International, a section featuring articles translated into English, was launched in autumn 2004.